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Social media platforms, like Twitter, have changed the way people communicate and interact. This micro-blogging platform that has had a never-before-seen growth, at an over 1,000 percent increase in its user base year-on-year, is the equivalent of a virtual social club where people can meet, get to know each other, socialize, make new friends and maintain existing friendships.
Twitter, though, is unlike any other social media platform you know or have been using for the simple reason that it is extremely restrictive. You are constrained to 140 characters of text and you cannot upload media content or post long articles. However, this is what makes Twitter an effective, real time communication system.

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Keywords: social media;tactic;twitter
File Size: 411 KBytes